Bleed typography festival

Bleed - a fictional design festival that focuses on typography. This project aimed to come up with a festival idea and create a full branding for it. Inspired by Swiss design and 8-bit graphics, this branding blends grid layouts with geometric and digital type.

Bleed Display Typeface

One of the main highlights of my branding is the custom display typeface. It is inspired by 8-bit video game typefaces and geometric design. It’s given its character and distinctiveness by rounding up the corners of the squares, making a smooth pixel inspired type.

The method behind the typeface creation was to use squares only and having all the characters be 3 squares wide and 5 squares long, whilst the distance between the letters being 1 square and line-height being 2 squares.

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Poster Design